Director of Analytics - KnowledgeBase Marketing (Richardson, TX)

General Description: The position of Director of Analytics is responsible for the management of large and complex analytics accounts. Management of these accounts may be done either through individual effort or through the management of other personnel and resources. The Director of Analytics will have some responsibility for business development, most often as a contributing team member or through the growth of existing relationships.

Essential Functions / Responsibilities:

In this role s/he will perform and manage extensive and highly sophisticated analysis of client data using multivariate statistical techniques or digital analytics to build analytic solutions for predicting and optimizing customer behavior and business profitability. Manage significant client interaction

• Mentor statistical consultants/digital analysts/business analysts
• Develop project plans, including scope definition, timelines, and deliverables
• Manage expectations of both internal and external personnel
• Serve as project lead on multiple engagements
• Consult with clients and internal account teams on analytical issues, such as predictive modeling, segmentation, experimental design, LTV, web analytics/optimization and program evaluation...

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